From Startup Struggles to $1M Success:

How Avoca Built a Repeatable Cold Calling Motion with Darren’s High-Intensity Sales Coaching

increase in cold call conversions

0 %

faster ramp-up time for new sales reps

0 X

boost in overall outbound sales efficiency

0 %

“Darren came to us highly recommended by a few successful founders in the YC network. The recommendation did not disappoint. Darren is an absolute straight-shooter that brings a Wolf of Wall Street energy combined with really good tactical tips to coach and elevate everyone on the sales team.”

Tyson Chen

Founder of Avoca

Introduction

Scaling a sales team from the ground up is one of the biggest challenges for technical founders. For Avoca, a high-growth startup, establishing a repeatable cold calling motion was essential to driving consistent pipeline growth. They turned to Darren, a highly recommended sales coach known for his direct, high-energy approach.

Challenge

As a company founded by technical experts, Avoca needed a structured sales process to convert leads effectively. Their early sales team lacked a repeatable outbound motion and struggled with confidence in cold calling. Without a clear framework, the team wasn’t achieving the level of outreach needed to hit ambitious growth targets.

“We knew we had a great product idea, but we were stuck in a cycle of uncertainty. Rampd helped us pinpoint the real issues holding us back, from unclear market targeting to a lack of scalable sales strategies.”

Solution

Darren came highly recommended by multiple successful YC founders, and his impact was immediate. Bringing a “Wolf of Wall Street” energy to the team, he combined no-nonsense, high-intensity coaching with tactical strategies that transformed Avoca’s outbound sales efforts.

- Developing a Cold Calling Playbook: Darren worked closely with Avoca’s early sales team to establish a structured and repeatable cold calling framework.
- Killer Instinct Coaching: He emphasized a mindset shift, helping reps develop the confidence and resilience needed to handle objections and push through rejections.
- High-Energy Sales Training: Using boxing analogies and real-world examples, Darren’s coaching sessions kept the team engaged, fired up, and ready to execute.

“The guidance we received was nothing short of transformative. From market research to creating a sales roadmap, every step was tailored to our unique needs. Rampd turned our vague plans into actionable strategies.”

Results

- A fully operational cold calling motion that the team could replicate at scale.
- Increased confidence and performance across the sales team.
- A more structured and tactical approach to outbound sales.

What Avoca’s Founder Had to Say

Conclusion

For early-stage technical founders looking to build a high-performing sales team, working with an elite sales coach like Darren is a game-changer. His expertise in developing repeatable sales processes and instilling a winning mindset makes him an invaluable asset to any startup looking to scale its outbound efforts.